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84.3Talking HeadDirect Question hookSaaS
Hook
me trying to decide between Glacier or Silver for my iPhone 18 Pro
@kellyn_mcmullan
180.6K followers · usually 2.8K views a post
Views
233.3K
Likes
21.1K
Comments
347
Shares
1.5K
Why it worked
The video taps into the common consumer behavior of agonizing over product choices, particularly for highly anticipated items like new iPhones, making it relatable and engaging.
Summary
The creator is contemplating which color, Glacier or Silver, to choose for a hypothetical iPhone 18 Pro. They express indecision about the choice, indicating it's not a simple decision.
Structure
- 1Introduction of the dilemma
- 2Questioning the audience
- 3Expressing indecision
Product placement
iPhone 18 Pro: APPEARS as a hypothetical future product. Removing it would change the topic of the video. This is a speculative product, so it does not ACT.
On-screen text
me trying to decide
between Glacier or Silver
for my iPhone 18 Pro
Transcript
What do you want? What do you want? It's not that simple.
Original caption
are you a fan of Glacier or Silver?? #iphone18pro #iphone18promax #newiphone #newphone #iphone
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