Finish. Pick your favorite.

@noahxyoung

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SoundTikTok sound · original sound - noahxyoung

Promoted product

Apple iPhone 16 Pro

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

Why it worked

The video taps into the excitement surrounding a new product launch and leverages a common decision-making process (choosing a color and storage) that many potential buyers face, encouraging audience engagement through questions.

Summary

The creator is considering purchasing a new iPhone and is debating between several color options, including blue, silver, and black. They are also deciding on storage capacity and express excitement about ordering an iPhone for the first time.

Structure

1Introduction of new iPhone launch
2Discussion of current phone limitations and need for upgrade
3Debate over color choices (blue, silver, black)
4Consideration of storage capacity (1TB)

Original caption

which color iphone would you get?! 🤍🖤🩵 #newiphone #iphone18pro #apple #newphone #helpmechoose

More from @noahxyoung

Product placement

Apple iPhone 16 Pro (ACTS - shown being selected for purchase, colors and storage options discussed, implies it is a product the creator is considering buying and using. Removing it would change the video's topic entirely.)

On-screen text

Finish. Pick your favorite. Color Storage. How much space do you need? apple.com

Transcript

I'm sure you've seen the new iPhones launched today and I feel like I am going to pick one of these up. I currently have the iPhone 16 Pro only 128 gigabytes so since I film a ton of videos and that is just not working and I've been waiting for this phone to come out so that I can upgrade. I'm probably going to do the 1 terabyte version. You guys. I love all of these colors. I'm really torn on like which one I want to go with. Like blue was one of my favorite colors specifically I like a light blue so I'm like feeling called a little bit to this one but I also don't know how I feel about having a colored iPhone. I think my typical aesthetic is one of these, but the blue is really pretty. So do I go typical and get the silver because it'll match everything else that I have or do I do something a little different and go for the black because it looks really sleek. I know at the end of the day it doesn't really matter but I usually do throw on a clear case so I will be seeing it. It will be for ordering the iPhone for the first time ever. So I love your thoughts and opinions what colors are we feeling, what colors are we not feeling? Burgundy is pretty but it's just not for me. So do I go typical and get the silver because it'll match everything else that I have or do I do something a little different and go for the black because it looks really sleek. I know at the end of the day it doesn't really matter but I usually do throw on a clear case so I will be seeing it. It will be for ordering the iPhone for the first time ever. So I love your thoughts and opinions what colors are we feeling, what colors are we not feeling? Burgundy is pretty but it's just not for me.