I've got one too

@masha_eklof5

281.6K followers · usually 9.1K views a post

Views

1.5M

Likes

8.2K

Comments

75

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114

SoundTikTok sound · original sound - masha_eklof5

View velocity

+1.2M views over 4.1d · ~286.0K/day · 4 observations

Promoted product

Femfresh

FemFresh.com - a great premium domain available for sale.

Why it worked

The video normalizes intimate care as a part of self-care and travel essentials, making the product relatable and desirable for viewers who prioritize feeling fresh and comfortable on the go.

Summary

The creator shares two Femfresh products, intimate wipes and daily wash, as essential travel items for staying fresh and comfortable. She emphasizes that intimate care is a normal part of self-care, just like skin or hair care.

Structure

1Introduction of travel essentials
2Highlighting Femfresh intimate wipes
3Explaining the use of Femfresh intimate wash
4Emphasizing gentle and pH-balanced formula
5Normalizing intimate care as part of self-care

Original caption

My non-negotiable travel essentials ✈️💗 especially for those long travel days when I just want to feel fresh and comfortable on the go. Intimate care is just another part of self-care, and it really shouldn’t feel awkward to talk about. #ad @Femfresh Australia New Zealand #femfreshanz #IveGotOneToo

More from @masha_eklof5

Product placement

Femfresh daily wipes: used for freshening up on the go, especially during travel. Removing it would mean the creator has one less item in their travel bag. Femfresh intimate wash: used as part of a daily shower routine for intimate care. Removing it would mean the creator has one less item in their travel bag.

On-screen text

Paid partnership @Femfresh Australia New Zealand #ad #femfreshanz #IveGotOneToo

Transcript

I've got one too and this is one of the things that I actually pack when I'm traveling. When I'm traveling, especially if I'm flying or out all day, the one thing I want to feel is fresh. Especially after a long flight, I just like having something in my bag that I can freshen up with and actually feel comfortable again. So I keep the Femfresh intimate wipes in my bag because they're so easy to use on the go. I use the intimate wash as part of my normal shower routine. They're gentle, pH balanced and made for external intimate area use only. Look about skin care, hair care, and body care all the time. Intimate care should be just as normal. Definitely one of my travel essentials now.