Why it worked
The content addresses a surprising and counter-intuitive trend in the business world, tapping into anxieties about leadership succession and the future of corporate structures. The use of strong, provocative text on each slide likely encouraged viewers to swipe through to find the explanation.
Summary
This slideshow discusses the unexpected phenomenon of Baby Boomers remaining in C-suite positions, contrary to the predicted "Silver Tsunami" of retirements. It explores the existential and psychological reasons behind their continued tenure and raises questions about succession planning and the readiness of the next generation of leaders.
Structure
- 1Introduction: Baby Boomers not retiring as expected
- 2The "Silver Tsunami" never came
- 3Reasons for staying: existential, identity
- 4Successors may not be ready
- 5Call to action: Prepare the next generation
Product placement
Entrepreneur ACTS - it is the publisher of this content, and its name appears on every slide. Removing it would change the attribution of the content, but not the content itself.
Call to action
Is your company preparing the next generation of leaders?
On-screen text
Entrepreneur
BABY BOOMERS WON'T
LEAVE THE C-SUITE. NOW
COMPANIES HAVE A CRISIS
THEY DIDN'T PLAN FOR
The "Silver
Tsunami"
never came.
Labor force participation among people 65 and
older just hit 19.2%, up from around 12% at the
turn of the century, according to the New York
Post. As of June, 42% of sitting CEOs were 60
or older. Boards keep turning to older or retired
executives when the top job opens up.
Entrepreneur
"There's a fear
that if I stop
moving, I
might die."
That's how Shawn Cole, president of Cowen
Partners Executive Search, describes the
psychology behind Boomer executives staying.
They watched peers retire and felt their health
decline. And for many, their identity is
inseparable from their role. The reluctance isn't
purely financial; it's existential.
Entrepreneur
Executives
may not be
ready for the
top job.
Building an executive ready for the top job
takes decades. Potential successors may not be
ready. "These people were never allowed in the
rooms," Cole says. "Over the course of one or
two years it's gonna be a rapid succession. Who
thinks that's a good idea?"
Entrepreneur
Is your
company
preparing
the next
generation of
leaders?
Entrepreneur