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97.7OtherDirect Question hookFinance
Hook
You think you're the first lawyer to try to outsmart us?
@dim4dim1
14.1K followers · usually 3.0K views a post
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345.9K
Likes
24.5K
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Why it worked
The video leverages a popular, high-tension scene from a well-known television show to tap into existing audience interest and cultural tropes about finance and law.
Summary
This video is a short clip from the television show Suits featuring a dialogue between an investment banker and a lawyer. The creator uses the scene to highlight the competitive dynamic between the two professions.
Structure
- 1Investment banker challenges the lawyer
- 2Lawyer clarifies their role as investment bankers
- 3Banker asserts superiority over the lawyer
On-screen text
The Investment Banker in Suits:
Transcript
You think you're the first lawyer to try to outsmart us? We're not lawyers. We're investment bankers. We call you for the paperwork. We didn't go to Harvard. We went to Wharton, and we saw you coming a mile away.
Original caption
He is about to get lit up #college #internship #finance #investmentbanking #goldmansachs
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