OMG My grandma taught me about this

This video likely worked because it presented a shocking and unexpected "life hack" that subverted common expectations about milk and its uses. The visual of pouring milk into a toilet is attention-grabbing, and the subsequent repurposing of the jug for egg storage offers a practical, albeit unusual, solution.

The video shows a person taking a gallon jug of milk from a refrigerator and pouring it into a toilet. The person then proceeds to cut a large opening in the side of the milk jug with scissors and rinse it out in a sink. Finally, the person places several eggs inside the modified milk jug.