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158OtherPOV / Skit hookEntertainment
Hook
Ninja realizes he has to go back to fortnite 😭🧯
@beasthubhq
1.8K followers · usually 2.1K views a post
Views
326.9K
Likes
20.2K
Comments
93
Shares
770
Promoted product
Shark Tank
Why it worked
The video leverages the high-stakes drama of a popular reality TV show and a recognizable celebrity figure to capture attention, while the caption provides a clear promotional hook for the show's new season.
Summary
The video shows a clip from the television show Shark Tank where the judges decline to invest in a startup business. The caption promotes the show and directs viewers to watch it on ABC or Hulu.
Structure
- 1Judges listen to a business pitch
- 2Judges provide feedback on the business model
- 3Judges decline to invest
- 4Call to action for the show
Product placement
Shark Tank (a) ACTS: the show is the setting for the pitch and the judges are shown evaluating the business. Removing it would change the video entirely as it is the source of the content. Nutcase (b) APPEARS: the brand name is visible on the hoodie worn by the person pitching. Removing it would not change the video.
Call to action
Watch the new season of SHARK TANK Wednesdays at 10/9c on ABC. Stream on Hulu.
On-screen text
Ninja realizes he has to go back to fortnite 😭🧯
Original caption
NOBODY wanted to invest in ninja’s STARTUP business 😭✌️ #startup #blowthisup Watch the new season of SHARK TANK Wednesdays at 10/9c on ABC. Stream on Hulu. #ABCPartner #sharktank #viral
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