Product placement
(a) Lush (shampoo, conditioner, shower gel) ACTS: the creator shows the products, applies them to her hair and body, and identifies them as the products she is using. Removing these would change the video as the content is a demonstration of her shower routine using these specific items. (a) Rhode (face wash) ACTS: the creator shows the product and uses it to wash her face. Removing this would change the video as it is a specific product demonstration.