Why it worked
The video leverages the aspirational 'day-in-the-life' format to build authority, positioning the creator as a successful freelancer whose lifestyle is attainable through the resources shared in her bio.
Summary
The creator showcases her various freelance jobs that allow her to work remotely and earn a six-figure income. She uses the video to establish her personal brand as a multi-hyphenate freelancer and directs viewers to her bio link.
Structure
- 1Introduction of the creator's six-figure income
- 2Visual montage of travel and remote work
- 3Listing of various freelance roles
- 4Call to action to follow for more tips
Product placement
The creator's bio link leads to a Milkshake website, which serves as the central hub for her professional services and brand.
Call to action
follow for more + tips
On-screen text
My “jobs” that make me 6 figures a year
That allow me to literally travel and work from anywhere
DJ
Pilates Instructor
Content Creator
Luxury Fashion Creative Consultant and Project Manager
Your multihyphenate freelancing bestie, follow for more + tips