If you have a personal

@tomnoske

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Selling · Course / Info

Time To Buildseen in 25 videos →https://join.timetobuild.live ↗

Why it worked

The video effectively highlights a common pain point for online business owners (missing sales) and offers a clear, actionable solution (email marketing) with a compelling statistic (50-100x more likely to convert). The use of relatable scenarios and a direct comparison makes the advice easy to understand and persuasive.

Summary

The video argues that selling via email is significantly more effective than social media because customers are in a more receptive state when checking emails. It lists five common situations where people use social media and contrasts this with the focused attention of someone at their desk reading an email, suggesting this makes email marketing 50-100x more likely to result in a sale.

Structure

1Intro: Personal brand and email selling
2Problem: Missing sales by not using email
3Social media scrolling situations
4Email engagement situations
5Comparison: Email vs. Social media effectiveness

Original caption

If you have a personal brand, and you want to make consistent income, you need to be selling with email. ... If you want to learn the systems and principles I used to build my personal brand and turn it into a $100k/mo sustainable business; Visit the link in my bio to join the waitlist for my upcoming cohort of Time to Build. #contentcreator #onlinebusiness #solopreneur

More from @tomnoske

Their other posts in the index, biggest breakout first.

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Call to action: Build

Product placement

Uber (ACTS - appears as a mode of transport, removing it would not change the video's narrative). Netflix (ACTS - appears as a form of entertainment, removing it would not change the video's narrative). Time to Build (ACTS - this is the name of the course being promoted, removing it would change the video's purpose).

Call to action

Visit the link in my bio to join the waitlist for my upcoming cohort of Time to Build.

On-screen text

If you have a personal and you're not selling w/ email leaving tens of thousands on the table. And here's why... your own on social what are the 1 2 3 4 5 five most situations scrolling on these is commuting the train, a car, Uber to work, Number two Number two at No. 3 (unfortunately) real. Driving car. Number four Number four sitting on the five is probably sitting on next to Netflix. of those situations, those in buying state I mean ready motivated to buy product. Now let's email and systems desks your product them with. position willing and ready to invest in their So by taking the same copy videos the same ads in when emails social you are 50x 100x likely to make the sale. If you are selling media, constantly ads in who are in the position you email other and systems to grow business. build

Transcript

If you have a personal brand, and you're not selling w/ email, you're leaving tens of thousands on the table. And here's why. If you think about your own habits when you're on social media, what are the five most common situations you're scrolling on these apps? Number one is probably commuting, the train, a car, Uber, walking to work. Number two, at work. Number three, unfortunately, and it's real. Driving your own car. Number four, sitting on the toilet. Number five is probably sitting on the couch next to your partner watching Netflix. Now, out of those situations, those in a buying state. I mean, ready, motivated to buy a product. Now let's compare that to email. What are your customers likely to be doing whilst reading your emails? Sitting at their desk, doing the thing that your program, your product, your course will help them with. In a position, willing and ready to invest in their business. So by taking the same copy, the same videos, the same ads, and putting it in front of your customers when they're reading emails as opposed to social, you are 50x, 100x, a hundred times more likely to make the sale. If you are selling media, constantly putting ads in front of people who are not in the position you are. So if you want to start email, other and systems I used to grow my business. Comment build.