If you're a influencer of any size, micro or macro, and you're not getting discounted or free stay in hotel, you're doing something wrong.

@bysandylin

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SoundTikTok sound · original sound - bysandylin

Promoted product

The Step-by-Step Guide to Landing Hotel Collabshttps://youtu.be/-YnYwWiSiuE?si=WOk7CB9KWiDTbZ4t ↗

Why it worked

The video addresses a common desire among influencers (free travel) and provides actionable, credible proof (a script and personal results) before offering a solution.

Summary

The creator explains how influencers of any size can secure free or discounted hotel stays by pitching brands. She shares her personal success story and directs viewers to her guide in her bio to learn how to do the same.

Structure

1Identify the problem of not getting hotel perks
2Share personal success with hotel collaborations
3Showcase a sample pitch script
4Explain the strategy of building a portfolio
5Direct viewers to the guide in the bio

Product placement

The creator promotes her own digital guide, 'The Step-by-Step Guide to Landing Hotel Collabs', which is linked in her bio.

Call to action

The Step-by-Step Guide to Landing Hotel Collabs is in my BIO.

Original caption

Wish i done this sooner #influencertips #hotelroom #travelinfluencer #creatortips

More from @bysandylin

On-screen text

How to collab with hotels as influencers of any size Hotel Collaboration Secrets How I Secured Hotel Collaborations (And How You Can Start Landing Free Stays and Discounts Without Prior Experience) Hi, I'm Sandy and I feel incredibly privileged to have partnered with some amazing hotels. But here's the thing-you can do it too. Over the last four years, I've built an audience of over 720K across TikTok and Instagram. I started out as a business and marketing influencer, and after navigating a few niche changes, I've found my home in lifestyle and wellness. It wasn't until 2023 that I finally realized the power of collaborating with hotels. I used to think partnerships were out of reach for smaller creators, but I was wrong. Hotels need more than just exposure-they need content, especially for their social channels, and creators like us are in the perfect position to provide it, even if you're starting out. I wish I'd started sooner, but the good news is, you don't have to wait. The Step-by-Step Guide to Landing Hotel Collabs

Transcript

If you're a influencer of any size, micro or macro, and you're not getting discounted or free stay in hotel, you're doing something wrong. I've been a creator for four years and I only just start doing this last year and I wish I've done this sooner. Literally pitching brands and asking for free media stay or discounted stay if it's high season or you feel like you just started out and need something on your portfolio. And I kid you not, because of this, I stayed at most hotel for free or super, super discounted like 50 to 70% off discount. And this is my script when I reach out to like people on Instagram or email, take a screenshot. How I got started is literally when I travel, I start creating portfolio tagging hotel, so I build that up when I want to pitch brand. I made a whole guide of how do you pitch brands as a creator of any size if you're just starting out and you know where it is is in my BIO.