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Hook
I think one of my kids sent it to me and we were laughing because it said the Kardashians are going broke.
@theburnouts
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Why it worked
The video leverages the high-profile celebrity status of Kris Jenner and a relatable, gossipy narrative to capture viewer attention immediately.
Summary
Kris Jenner shares a humorous anecdote about a rumor she heard regarding her family's financial status. She recounts laughing with her daughter after seeing a post claiming the Kardashians were going broke because they were selling clothes online.
Structure
- 1Kris Jenner introduces a rumor about her family
- 2She explains the claim that they are going broke
- 3She shares her reaction to the online clothing sales
- 4She concludes with a lighthearted comment on the situation
On-screen text
I THINK ONE OF
MY KIDS SENT IT
TO ME AND WE
WERE LAUGHING
BECAUSE IT
SAID THE
KARDASHIANS ARE
GOING BROKE
THEY'RE SELLING
THEIR CLOTHES
ONLINE AND I'M LIKE
REALLY? WE'RE GOING
BROKE?
BECAUSE I GUESS I
DON'T KNOW WHICH
ONE OF MY DAUGHTERS
SOMEBODY PUT
MAYBE SOME
PAJAMAS
ON THERE
I WASN'T SURE IF
THEY WERE
BALENCIAGA OR
OR IF THEY WERE
JUST RANDOM
BUT IT WAS KIND
BUT IT WAS KIND
OF FUNNY
Transcript
I think one of my kids sent it to me and we were laughing because it said the Kardashians are going broke. They're selling their clothes online and I'm like really? We're going broke? Because I guess I don't know which one of my daughters somebody put maybe some pajamas on there. I wasn't sure if they were Balenciaga or or if they were just random, but it was kind it was kind of funny.
Original caption
Kardashians Broke? Selling Clothes Online! Hilarious Family Drama Unfolds Join us as we dive into a hilarious story about the Kardashians! Are they really going broke? We explore online clothing sales, pajamas, and maybe even some Balenciaga. Get ready for laughs and unexpected insights! #Kardashians #CelebrityGossip #FunnyStories #OnlineShopping #Balenciaga #Pajamas #RealityTV #Entertainment #ViralVideo #Comedy
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