Let's budget a $225k salary living in Toronto.

@tipsywealth

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Budget Tracker

https://tipsywealth.store ↗

Why it worked

The video provides high-value, relatable financial content that solves a specific problem, making the subsequent pitch for the template feel like a natural extension of the advice.

Summary

The creator demonstrates a monthly budget breakdown for a hypothetical person earning $225k in Toronto using a digital spreadsheet template. She concludes by directing viewers to the link in her bio to purchase the same budget tracker template.

Structure

1Introduction of the hypothetical budget scenario
2Step-by-step entry of income and fixed expenses
3Allocation of variable expenses and savings
4Visual breakdown of spending using charts
5Call to action to purchase the budget template

Product placement

The creator uses her own branded 'Budget Tracker' spreadsheet template throughout the video to visualize the financial data.

Call to action

Grab my budget template link in bio

On-screen text

Original caption

Budget $225k in Toronto with me!💰 Want me to budget your income next? Send me a dm with your ‘stats’ 🫶 Drop a follow for more personal finance content 💸 #Budgeting #budget #budgetfriendly #PersonalFinance #financialfreedom

More from @tipsywealth

Their other posts in the index, biggest breakout first.

Budget Your Income Series $225k living in Toronto Budget Breakdown Bills Monthly recurring expenses Expenses Left to Budget Savings & Investments Debt Where is my money going? Monthly Bills Breakdown Grab my budget template link in bio Drop a follow :)

Transcript

Let's budget a $225k salary living in Toronto. She's 36 years old, lives in Toronto, her monthly take home pay is $12,260 and she has no debt. Her rent is $3,400, Netflix is $18, phone bill is $97, car insurance is $205, car payment is $395 and Spotify is $13. For expenses, we're budgeting $1,400 for groceries, $400 for shopping. She has a dog, so $150 for her pet fund and for restaurants we're budgeting $400. Left to budget, we have just under $6,000. She already has an emergency fund so we're putting all of this towards her TFSA and she has no debt right now so she's crushing it. This is a breakdown of where all of her money is going and this is her monthly bills breakdown. Everyone should budget their income. If you want to use the template that I used, you can grab it with the link in my bio. And make sure to drop a follow if you want to get better with money.