When you just got sued but it's okay bc you've been sued before and know it's all BS
@marilyncalifano
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Why it worked
The video leverages a relatable, high-stress 'founder' trope with a humorous, nonchalant reaction, creating a strong sense of community and shared experience among other entrepreneurs.
Summary
A startup founder dances to music while displaying text about the experience of being sued. The video uses humor to relate to the stressful realities of running a business.
ProLocked — included with ProLocked
Transcript, structure and on-screen text
3 beats and 1 lines of on-screen text — the parts you need to write your own version.