Heard we're all connecting on LinkedIn

@kate_mcandrew

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SoundTikTok sound · I'm Every Woman

Why it worked

The video uses a high-energy, relatable format to humanize a venture capitalist, making professional networking feel approachable and fun.

Summary

A venture capitalist introduces herself and her professional background while dancing in an office setting. She invites viewers to connect with her on LinkedIn to learn more about venture capital and finance.

Structure

1Introduction of the creator
2Summary of professional experience
3Invitation to connect on LinkedIn

Call to action

Heard we're all connecting on LinkedIn

On-screen text

Heard we're all connecting on LinkedIn Hi, I'm Kate! ✨ I run a $100 million venture capital fund ✨ I have been investing in startups for over a decade ✨ I love to connect people with my portfolio companies who are hiring ✨ Working to un-gatekeep all things venture and finance ✨ SF mom who loves to dance