I have been

@iammikev

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SoundTikTok sound · original sound - iammikev

Promoted product

QuoteIQmyquoteiq.com

QuoteIQ helps contractors win more jobs with instant, accurate property measurements smart quoting tools and many other features.

11 videos

Why it worked

The video uses a highly satisfying visual (pressure washing) to capture attention while delivering a professional, authoritative message about business growth, creating a perfect contrast between the 'hook' and the 'value'.

Summary

A business owner uses a pressure washer to clean a sidewalk while explaining that he has built his business, QuoteIQ, by obsessing over five key metrics. He promises to reveal these metrics in the full video linked in his bio.

Structure

1Visual hook of pressure washing
2Establish authority with 20 years experience
3Introduce QuoteIQ as the business built on these principles
4

Original caption

5 MOST Important Metrics For Your Business. Watch the full video out now on Youtube: Mike-Vidan #smallbusinessowner #newbusinessowner #startabusiness #satisfying #fyp

More from @iammikev

Product placement

QuoteIQ is mentioned as the business the creator built and is the subject of the video.

Call to action

Watch the full video out now on Youtube

On-screen text

I have been running and growing service businesses for well over 20 years and we have grown Quote IQ from absolutely nothing to what it is now and we built these businesses by obsessing over 5 numbers so stick around because by the end of this video you are going to know exactly what to track how to track it and what you can do about it if those numbers are bad right So let's jump Watch Full Video Now

Transcript

I have been running and growing service businesses for well over 20 years and we have grown QuoteIQ from absolutely nothing to what it is now and we built these businesses by obsessing over 5 numbers so stick around because by the end of this video you are going to know exactly what to track how to track it and what you can do about it if those numbers are bad right so let's jump right into it