Don't start a lawn care business without this.

@iammikev

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Promoted product

QuoteIQmyquoteiq.com

QuoteIQ helps contractors win more jobs with instant, accurate property measurements smart quoting tools and many other features.

11 videos

Why it worked

The video provides high-value, actionable industry advice that solves a common pain point (pricing) before introducing the product as the natural, professional solution.

Summary

The video explains the importance of knowing production rates to accurately price lawn care services. It demonstrates how using the QuoteIQ app allows business owners to measure properties and standardize pricing based on hard data.

Structure

1Identify the need for production rates
2Explain the importance of square footage
3Demonstrate property measurement tool
4Introduce QuoteIQ as the solution

Original caption

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More from @iammikev

Product placement

QuoteIQ is shown as a screen recording of the app's measurement and CRM features.

On-screen text

DON'T START A LAWN CARE BUSINESS WITHOUT THIS QUOTE YOUR LAWN MAINTENANCE CUSTOMERS YOU HAVE TO KNOW WHAT YOUR PRODUCTION RATES ARE HOW MUCH WORK YOU CAN GET DONE WITHIN A SPECIFIC AMOUNT OF TIME SO IF YOU'RE CUTTING GRASS, YOU NEED TO KNOW HOW MANY SQUARE FEET OF TURF YOU CAN CUT IN A 30 MINUTE WINDOW AS WELL AS AN HOUR LONG WINDOW ONCE YOU KNOW THOSE NUMBERS, YOU CAN MOVE ON TO THE NEXT STEP AND REMEMBER, WE ARE TALKING ABOUT LAWN MAINTENANCE SO IDEALLY, YOU WANT TO GET EVERYTHING DOWN TO THE SQUARE FOOT SO THAT WAY WHEN YOU'RE QUOTING A NEW CUSTOMER, ALL YOU HAVE TO DO IS MEASURE THE PROPERTY AND YOU KNOW WHAT TO CHARGE THEM AND THIS ALSO HELPS TO STANDARDIZE YOUR PRICING, WHICH MEANS YOU NO LONGER HAVE TO NEGOTIATE WHAT YOU'RE CHARGING BECAUSE YOU'VE PRICED IT BASED ON HARD NUMBERS USING A TOOL LIKE A QUOTEIQ CAN MAKE THIS PROCESS A LOT FASTER, A LOT SMOOTHER, AND MAKE YOU LOOK A LOT MORE PROFESSIONAL

Transcript

Here's one way that you can quote your lawn maintenance customers. First, you have to know what your production rates are, how much work you can get done within a specific amount of time. So if you're cutting grass, you need to know how many square feet of turf you can cut in a 30 minute window as well as an hour long window. Once you know those numbers, you can move on to the next step. And remember, we are talking about lawn maintenance. So ideally, you want to get everything down to the square foot. So that way when you're quoting a new customer, all you have to do is measure the property and you know what to charge them. And this also helps to standardize your pricing, which means you no longer have to negotiate what you're charging because you've priced it based on hard numbers. Using a tool like a QuoteIQ can make this process a lot faster, a lot smoother, and make you look a lot more professional.