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7.9Talking HeadDirect Question hookLifestyle
Hook
Guessing how many emails Kirra got last night
@stephpaseplanners
30.1K followers · usually 1.4K views a post
Views
10.8K
Likes
120
Comments
6
Shares
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Why it worked
The video uses a relatable "office life" scenario of guessing email counts, which is engaging and encourages viewer participation through comments. The lighthearted competition and the surprise reveal of the actual number create a satisfying narrative arc.
Summary
Two colleagues guess how many emails another colleague, Kirra, received the previous night. They make their guesses, with the final reveal showing Kirra only received seventy emails.
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Transcript, structure and on-screen text
5 beats, a 53-word transcript and 5 lines of on-screen text — the parts you need to write your own version.
Original caption
Our daily ritual in SPP HQ… how many emails do you have today 🤣 (whoever is closest wins) #customerservice #officelife #btsoffice
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