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252Silent UGCStory Open hook
Hook
I will not be the person who got there at 7:01 and paid $25 for a drink that was $10 one minute ago. I refuse.
@yourhappyhourgirl
4.3K followers · usually 1.5K views a post
Views
373.8K
Likes
5.9K
Comments
27
Shares
93
Why it worked
It taps into a highly relatable consumer pain point—overpaying for drinks—and offers a simple, clever 'hack' to solve it, making the app feel like a necessary utility rather than an ad.
Summary
A woman walks into a restaurant just before happy hour ends to secure a cheaper drink price. She credits the Clinkly app for helping her find the deal.
Structure
- 1Creator walks into a restaurant
- 2Text overlay explains the strategy to avoid expensive drinks
- 3Creator smiles and enjoys the drink
- 4Caption provides the app name and download instruction
Product placement
The app Clinkly is mentioned in the caption as the tool used to find the happy hour deal.
Call to action
go download on App Store for happy hours
On-screen text
I will not be the person who got there at 7:01 and paid $25 for a drink that was $10 one minute ago. I refuse.
Original caption
The $10 drink was secured thanks to Clinkly ✅ go download on App Store for happy hours #happyhour #miamihappyhour #nychappyhour #restaurantreviews #miami
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