@francisshad.co — 66x breakout

Loading video…

Girl, GET UP. How it’s going is not how it ends.

@francisshad.co

142.1K followers · usually 18.9K views a post

Views

1.3M

Likes

276.5K

Comments

1.1K

10.7K

Why it worked

The video uses a highly relatable, empathetic tone combined with a strong, authoritative hook that addresses a universal pain point, making it feel like a personal pep talk.

Summary

The creator delivers a motivational message about persevering through difficult times by referencing the themes of Easter Sunday. He encourages viewers to keep moving forward because current struggles do not dictate the final outcome.

Structure

1Direct command to get up
2Advice on handling anxiety and stress
3Personal anecdote about church and God's timing
4Encouragement that current struggles are temporary
5Final call to stay the course

On-screen text

Girl, GET UP. How it’s going is not how it ends.

Transcript

Girl, GET UP. How it’s going is not how it ends. You need to get up. If you can take anything away from Easter Sunday, it’s that no matter how heavy it feels, no matter what you’re going through, the best thing that you can do for yourself is literally get up despite what you’re feeling. If you’re feeling anxious, get up and do that thing anyway. If you’re stressed, deal with that, but get up and keep pushing. And it’s so funny because God’s timing is literally always perfect. I was just having a pep talk with myself and telling myself this earlier this week. And then I decided to go to church today and that’s what he was preaching about. When things feel like they’re falling apart, it’s so easy to forget that how things are going right now is not how it’s going to end. And a lot of the times that’s also when you’re about to have a good moment or a breakout moment or something that you need is going to come on the other side of whatever it is that you’re going through. And that’s truly one of the things that keeps me going. Even if I’m going through it, even if I don’t feel like it, know that there’s always something greater on the other side of that. And because of that, I’m able to get up, keep it pushing, and stay the course.