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TWO LEBANESE FOUNDERS
@thirdnetwork
241.3K followers · usually 13.9K views a post
Views
44.0K
Likes
1.0K
Comments
15
Shares
388
Promoted product
HalaPop
Why it worked
The video combines a compelling rags-to-riches founder story with a significant business success (acquisition by PepsiCo for $2B), which is inherently attention-grabbing. It also taps into the growing trend of health-conscious beverages and highlights the founders' resilience in overcoming adversity.
Summary
This video tells the story of Karim Jalloul and Walid Antabli, the Lebanese founders of HalaPop, a prebiotic soda brand. Despite facing challenges like the Beirut port explosion and financial crisis, they raised $1 million to build their company, which was eventually acquired by PepsiCo for nearly $2 billion. The video highlights their journey, product features, and expansion plans.
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Transcript, structure and on-screen text
6 beats, a 242-word transcript and 106 lines of on-screen text — the parts you need to write your own version.
Original caption
How HalaPop Raised $1M to Build The Region’s First Prebiotic Soda Brand 🇱🇧🥤 #lebanese #dubaicompany #founderstory #startupstory #uae @DrinkHalaPop
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