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3.0Talking HeadProblem Callout hookCreator Economy
Hook
Posting daily and still invisible? Watch this
@thatcreativeceo
34.5K followers · usually 1.9K views a post
Views
5.6K
Likes
183
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4
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Why it worked
The video provides a clear, actionable framework for content creation by categorizing content into four distinct types, addressing a common pain point for creators and offering a simple solution.
Summary
The creator explains that to avoid being invisible on social media, creators need to balance four types of content: value, story, proof, and engagement. Posting only one or two types leads to stagnation, while balancing all four weekly ensures growth.
Structure
- 1Introduction: The problem of invisibility despite daily posting.
- 2The four types of content: Value, Story, Proof, Engagement.
- 3Explanation of each content type and its purpose.
- 4The consequence of unbalanced content mix.
- 5Call to action: Balance all four types and screenshot for a content plan.
Call to action
SCREENSHOT
Make it your
content plan.
On-screen text
Posting daily and still invisible? Watch this
If you're not
4 TYPES
four types of
invisible.
1 Value Content
Teach something useful.
get discovered.
2 Story Content
Share something real.
build trust with
3 Proof Content
Show the result.
Convert followers
to buyers.
4 Engagement Content
Ask a question. Start a
conversation.
only post one or
two of these, and
that's why they
stay stuck.
Balance all four
week without
fail.
SCREENSHOT
Make it your
content plan.
YOU
Original caption
If you are not posting these 4 types of content you are invisible and most creators only post one of them. The reason you feel stuck is not because your content is bad. It is because your content mix is unbalanced. Posting only educational tips gets you saves but nobody trusts you yet. Posting only your story gets you followers but nobody buys. Posting only proof feels like bragging without context. And posting only engagement content makes your page feel empty. Each type feeds the next. Value gets you found. Story makes them stay. Proof makes them pay. Engagement tells the algorithm your content matters. Remove one and the whole system has a hole in it. Which of the 4 are you missing? Be honest. #contentcreator #contentcreationtips #fyp #socialmediagrowth #personalbrand
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