Founders:

Founders: next time you cold pitch a VC, please be sure to include this in your email‼️ #pitchdeck #startup #startupfounders #pitchdecktips #katemcandrew Founders, if you are going to include only one thing in your email to a venture capitalist, let it be this. It's amazing to me how few people include this. It's really the thing that matters the most. I'm Kate, a venture capitalist. I run a $100 million fund. I've been doing this for over a decade. This is day 27 of pitch deck tips. If you're gonna include one thing in the email, make it your founder market fit. Describe in a sentence or two, or just make it obvious somehow, why you are the best person to start this business. Why you have credibility in this market, why I should care for early stage investing. Really what we're doing is underwriting founder market fit. So that is the size of the market, the opportunity in the market, the fact that you're high quality, but really why you're uniquely qualified and positioned to win. So put it out front. This is why I'm the best founder to start this company. Describe your founder market fit. Put it in the email. Go forth.