Loading video…
All breakouts
Beamseen in 5 videos →
4.6Talking HeadStory Open hook
Hook
tbt to when my prof said my startup was stupid be
@lsunxo
45.6K followers · usually 2.1K views a post
Views
9.9K
Likes
289
Comments
5
Shares
3
Selling · SaaS › Other SaaS
Why it worked
The video uses a relatable "underdog" narrative combined with a visual demonstration of a product that offers a unique value proposition (uncovering stories from camera rolls).
Summary
The video shows a woman reacting to a past comment from her professor about her startup. It then transitions to a screen recording of a website or app called Beam, which is designed to "uncover the stories in your camera roll."
Structure
- 1Reacting to a past negative comment
- 2Introducing Beam
- 3Demonstrating Beam's function
Product placement
Beam: it acts - it is the software being demoed to uncover stories in your camera roll. Removing it would change what happens in the video.
On-screen text
tbt to when my prof said my startup was stupid be
'girls don't take that may pics'
YEAH OKKKK
BEAM
UNCOVER THE
STORIES
IN YOUR
CAMERA ROLL
Original caption
we r so back #cameraroll #founder #beamapp #marketinggirlies
More from @lsunxo
Their other posts in the index, biggest breakout first.
