POV: unboxing your first pink laptop

@thephdstudent

126.1K followers · usually 10.5K views a post

Views

47.2K

Likes

2.5K

Comments

30

Shares

199

SoundTikTok sound · Calm Lofi/Cafe/Study/Vlog(1492712)

Promoted product

MacBook Neo

MacBook Neo - Apple

22 videos15 creators

Why it worked

The video leverages the aesthetic appeal of a pink tech product and the popular 'unboxing' format to create engaging content. The use of on-screen text to highlight key features and the creator's relatable "POV" framing likely contributed to its appeal.

Summary

The video shows the unboxing of a pink MacBook Neo laptop. It highlights the laptop's features such as its 6-core CPU, 5-core GPU, USB-C charging, and 13-inch liquid retina display with Touch ID. The creator then prepares to test the laptop.

Structure

1POV: unboxing your first pink laptop
2Unboxing the MacBook Neo in blush
3Highlighting features: CPU, GPU, USB-C, display
4Showing the laptop's thin and light design

Original caption

the MacBook Neo in blush might just be the most aesthetic laptop ever 💅🏽 unboxing before the coding tests begin 🤭👩🏽‍💻 #macbookneo #macbook #appleunboxing #pinksetup #techtok

More from @thephdstudent

Product placement

The video prominently features the unboxing and features of the pink MacBook Neo laptop.

On-screen text

POV: unboxing your first pink laptop this is the MacBook Neo in blush It has a 6-core CPU & 5-core GPU USB-C charging + 2 ports so thin & light! 13" liquid retina display with Touch ID time to test her out