take a sip every time you see vita coco on screen

@vitacoco

1.2M followers · usually 63.6K views a post

Views

185.2K

Likes

865

Comments

32

Shares

17

SoundTikTok sound · original sound - mr.prada6999

Promoted product

Vita Coco

Vita Coco is a brand of coconut water featured in humorous skits and promotional content.

31 videos2 creators

Why it worked

The video leverages a popular reality TV show and a simple, engaging drinking game mechanic to create shareable content. The native mention of Vita Coco within the context of the show makes the promotion feel organic and less like a direct advertisement.

Summary

This video presents a drinking game based on the reality TV show Temptation Island. Viewers are instructed to take a sip every time Vita Coco products appear on screen during the show.

Structure

1Introduce the drinking game concept
2Show clips of the show featuring Vita Coco
3Instruct viewers to sip when Vita Coco appears
4Continue showing clips with Vita Coco

Original caption

new drinking game 🥥 #vitacoco #coconutwater #fyp #coconut #realitytv

More from @vitacoco

Product placement

Vita Coco products are shown multiple times on screen during clips from the reality TV show Temptation Island.

On-screen text

take a sip every time you see vita coco on screen TEMPTATION Island At the end of the but if I was more confident, like, I wouldn't stand up. "Daring When you're haunting every space I am