My small business has a SECRET...

@mingleseasoning

28.0K followers · usually 3.6K views a post

Views

73.6K

Likes

2.4K

Comments

69

Shares

547

Selling · Ecom Product

Mingle Seasoningseen in 3 videos →https://www.mingleseasoning.com/pages/meat-tray-movement ↗

Why it worked

The post uses a "secret" and "guess what it is" hook to generate curiosity and engagement, encouraging viewers to comment with their guesses. The visual reveal of multiple new products builds anticipation for the launch.

Summary

The creator teases a secret product launch for their small business, showing glimpses of new products and announcing that 14 new items will be released on June 16th.

Structure

1Tease a secret product
2Hint at a new 'kewtie' product
3Announce 14 new products launching soon
4Call to stay tuned

Product placement

The video shows various Mingle Seasoning products, including sauces and seasonings, in a supermarket setting and then a collection of new product packaging.

Call to action

stay tuned

On-screen text

My small business has a SECRET... can you guess what it is? 👀 we're also about to drop this kewtie... 14 NEW products coming 16th June... stay tuned 👀