Why it worked
The video taps into a common curiosity about relationship success rates tied to professions, presenting the information in a clear, list-based format that is easily digestible and shareable.
Summary
The video presents two lists of jobs, one with the lowest divorce rates and another with the highest, sourced from Visual Capitalist. It highlights that Visual Capitalist used US census data to compile these rankings.
Structure
- 1Introduction of jobs with lowest divorce rates
- 2Introduction of jobs with highest divorce rates
- 3Source of the data: Visual Capitalist
- 4Methodology: US Census data
Product placement
Visual Capitalist: This is a data visualization website that ranks jobs by divorce rates. It ACTS as the source of the information presented in the video. Removing it would change the video's content and credibility. Themarcusgarrett.com: This appears to be the creator's website, it merely APPEARS at the bottom of the screen. Removing it would not change the video's content.
On-screen text
HERE ARE YOUR
Divorce Rates
Visual Capitalist: Ranked: Jobs With the Lowest Divorce Rates
1. Actuaries: 14.2%
2. Physical Scientists: 17.2%
3. IT Scientists: 18.7%
4. Software Developers: 18.9%
5. Physical Therapists: 19%
6. Physicians: 20.1%
7. Clergy: 20.2%
8. Pharmacists: 20.3%
9. Atmospheric Scientists: 20.4%
10. Mining Engineers: 20.7%
11. Surgeons: 20.8%
12. Chemical Engineers: 20.8%
13. Life Scientists: 20.8%
>THEMARCUSGARRETT.COM
WITH THE
HIGHEST DIVORCE RATES.
Divorce Rates
Visual Capitalist: Ranked: Jobs With the Highest Divorce Rates
1. Healthcare Practitioners: 48.3%
2. Telemarketers: 48%
3. Massage Therapists: 47.9%
4. Bus Drivers: 47.8%
5. Care Service Supervisors: 47.6%
6. Press Machine Operators: 47.6%
7. Correctional Supervisors: 47.5%
8. Ambulance Drivers: 47.3%
9. Psychiatric Aides: 47.2%
10. Nurses: 47.1%
11. Casino Workers: 46.9%
12. Bartenders: 46.8%
THAT LIST
COMES FROM
VISUAL CAPITALIST,
WHICH LOOKED AT US.
TO FIND OUT WHICH
OF THE
JOBS HAVE
THE HIGHEST
AND LOWEST
DIVORCE RATES.