FINISHING LIPPIES

@_leaveitblankk

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SoundTikTok sound · Ipanema Beach

Promoted product

Tower 28 Lip Jelly

The shine of a gloss, comfort of a balm + a touch of color. This non-sticky, moisturizing lip oil and gloss hybrid is everything you want in a juicy gloss with none of the hangups.

Why it worked

The video uses a relatable "challenge" format (finishing products before buying new ones) combined with a popular beauty product, making it engaging for a target audience interested in makeup reviews and product usage.

Summary

The creator attempts to finish a Tower 28 Lip Jelly in the shade 'Baby Pink' before buying new lip products. She discusses its moisturizing, lightweight texture and the tingling sensation it provides, noting that the tingling subsides with use.

Structure

1Introduction to the challenge: finish existing lip products
2Showcasing the Tower 28 Lip Jelly
3Applying the lip jelly and describing its texture and tingling effect
4Discussing the color and its longevity

Original caption

finish lippies… but my man stole my phone 😭😭😭 #makeup #makeupproducts #lippies #lipproducts #tower28 @Tower 28 Beauty

More from @_leaveitblankk

Product placement

The video features and reviews the Tower 28 Lip Jelly in the shade 'Baby Pink'.

On-screen text

FINISHING LIPPIES (but my bf stole my phone) WE BUY GLOSS WE WILL NOT BUY ANOTHER LIP GLOSS UNTIL WE FINISH FIVE WE ALREADY HAVE MEAN TRYING TWENTY PINK LIP BEAUTIFUL BABY TO ACCORDING MICRO INFLUENCER ACTUALLY TINGLE ADVERTISING IMMEDIATE THIS MATCHES GIRLFRIEND'S NICE THAT TINGLING TO USE SO HAS LIFETIME A HOURS MOISTURIZING LIGHTWEIGHT LIPS OR IT WEBSITE PERSONALLY FAN RED COULD SEND SO OBLIGATED TO WEAR IT IT NICE BEING BARELY TO THE OOH HER BIGGEST BUT MORE PROBABLY NEXT OH WHERE'S MY PHONE

Transcript

FINISHING LIPPIES (but my bf stole my phone) WE BUY GLOSS WE WILL NOT BUY ANOTHER LIP GLOSS UNTIL WE FINISH FIVE WE ALREADY HAVE MEAN TRYING TWENTY PINK LIP BEAUTIFUL BABY TO ACCORDING MICRO INFLUENCER ACTUALLY TINGLE ADVERTISING IMMEDIATE THIS MATCHES GIRLFRIEND'S NICE THAT TINGLING TO USE SO HAS LIFETIME A HOURS MOISTURIZING LIGHTWEIGHT LIPS OR IT WEBSITE PERSONALLY FAN RED COULD SEND SO OBLIGATED TO WEAR IT IT NICE BEING BARELY TO THE OOH HER BIGGEST BUT MORE PROBABLY NEXT OH WHERE'S MY PHONE