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@realsimonsquibb

459.4K followers · usually 47.8K views a post

Views

221.3K

Likes

24.5K

Comments

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Shares

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Promoted product

HelpBnk

Why it worked

The video likely resonated because it presented a relatable struggle (website development for a small business) and offered a solution (HelpBnk) in a natural, street-interview format, making the promotion feel organic and less like a direct advertisement.

Summary

A man approaches a woman on the street, initially questioning if she is stalking him. She explains she started a fashion brand in London and was struggling with her website until she discovered HelpBnk, which provided significant assistance.

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Transcript, structure and on-screen text

5 beats, a 177-word transcript and 1 lines of on-screen text — the parts you need to write your own version.

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Original caption

Don't sell the product, sell the story!! 📚 Your own brand is one story, but the moment you start telling other people's stories you become something much bigger. I’ve just written a new book on how to tell your story properly, it’s called “What’s Your Story!” You can get it through my link in bio! #simonsquibb #entrepreneur #business