THIS

@ifishli

56.0K followers · usually 28.3K views a post

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SoundTikTok sound · original sound - lxuissoundz

Promoted product

PISCIFUN

Piscifun® brings fishing fun by offering affordable fishing reels, rods, gear and apparel for all anglers, perfect for beginners, skilled and professionals.

8 videos

Why it worked

The video combines the popular "catch and cook" trend with a surprising catch (a gray triggerfish) and a positive outcome (a delicious meal), creating engaging content that resonates with viewers interested in fishing and food.

Summary

The creator attempts to catch and cook fish in New York, targeting northern puffer. After catching a small sea bass and releasing it, their friend hooks a large fish, which turns out to be a gray triggerfish. The creator takes the triggerfish home, seasons it, and cooks it, declaring it delicious.

Structure

1Attempting to catch fish
2Catching and releasing a small fish
3Hooking a large fish
4Identifying and cooking the catch

Original caption

Does this count as a catch and cook? #fishing #fish #catchandcook #seafood

More from @ifishli

Product placement

PISCIFUN 15% off IFL15⬇️ - This is a brand of fishing gear that is being promoted with a discount code. It ACTS as a promotional item. Removing it would remove the discount offer. The discount code IFL15 is also part of this promotion. The fishing rod and reel shown are used by the creator to catch fish, so they ACT. Removing them would change the video's narrative. The cooler shown is used to store the fish, so it ACTS. Removing it would change the video's narrative.

On-screen text

THIS THREE CATCH COOK FISH NEW YORK NEW YORK I'M NORTHERN PUFFER SUPER SMALL BAIT LONG BITE HOOKED SPECIES THE FOR A SPECIES KNOWN GRAY TRIGGERFISH ENOUGH HOME AND SO HOME HIT BLACKENED THEN PAN OIL FEW COOKING DELICIOUS AFTER TEST SAY BEST EVER BUT IS CATCH DOES CHALLENGE

Transcript

THIS THREE CATCH COOK FISH NEW YORK NEW YORK I'M NORTHERN PUFFER SUPER SMALL BAIT LONG BITE Hooked SPECIES THE FOR A SPECIES KNOWN GRAY TRIGGERFISH ENOUGH HOME AND SO HOME HIT BLACKENED THEN PAN OIL FEW COOKING DELICIOUS AFTER TEST SAY BEST EVER BUT IS CATCH DOES CHALLENGE