I've been doing slick-backs so often lately

@lyrayeyeye

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SoundTikTok sound · original sound - lyrayeyeye

Promoted product

VT Brush hair serum

Why it worked

The video addresses a common concern (hair fall) with a relatable solution, showcasing unique product features (applicators) and tapping into a trending beauty category (Korean hair care).

Summary

The creator shares two hair care products they use to combat hair fall caused by frequent slick-back hairstyles. They demonstrate the application of the VT Brush hair serum and the VT Hair Ampule, highlighting their unique applicators and effectiveness.

Structure

1Introduction to hair fall issue
2Introduction of hair care essentials
3Demonstration of VT Brush hair serum
4Demonstration of VT Hair Ampule
5Discussion of Korean hair care trends

Product placement

Original caption

ngl korean hair care is in 2060, too… Save my hair from shedding with~ @VT Cosmetics US #glasshair #koreanhaircare #hairtok #vtscalptohaircare #vtcosmetics

More from @lyrayeyeye

On-screen text

I've been doing slick-backs so often lately that I've noticed more hair fall than usual so these 2 products have become my hair-care essentials this is VT Brush hair serum and the applicator alone kind of blew my mind Actually dispenses straight out of this gua sha-style brush tip so I can apply it directly to my scalp while massaging it in it uses VT's Reelde Shot technology basically one of the biggest beauty trends in Korea right now absorbs really quickly doesn't leave my hair sticky or greasy then for areas that need extra attention especially around the hairline I've been using the VT Hair Ampule and this one is a more targeted treatment especially for the hairline area I feel like everyone talks about Korean skincare but Korean hair care might be the next thing that is about to take over

Transcript

I've been doing slick-backs so often lately that I've noticed more hair fall than usual so these 2 products have become my hair-care essentials this is VT Brush hair serum and the applicator alone kind of blew my mind Actually dispenses straight out of this gua sha-style brush tip so I can apply it directly to my scalp while massaging it in it uses VT's Reelde Shot technology basically one of the biggest beauty trends in Korea right now absorbs really quickly doesn't leave my hair sticky or greasy then for areas that need extra attention especially around the hairline I've been using the VT Hair Ampule and this one is a more targeted treatment especially for the hairline area I feel like everyone talks about Korean skincare but Korean hair care might be the next thing that is about to take over