10 out of 10 ways to LARP in tech

@joeysixfive

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Cluelyseen in 17 videos →https://cluely.com/ ↗

Why it worked

The video uses relatable, niche humor that targets a specific subculture (tech workers), making it highly shareable within that community while subtly promoting the creator's own project.

Summary

The creator lists various stereotypical behaviors and items associated with people who 'LARP' (live action role play) as being in the tech industry. He includes his own startup, Cluely, in the list of niche tech interests.

Structure

1Introduction to tech LARPing
2List of common tech stereotypes
3List of niche tech stereotypes
4Self-deprecating mention of his own startup
5Closing call to action

Product placement

Cluely is mentioned as a niche tech interest alongside other tech-related items.

Call to action

Either you do these or you know a LARPer that you can send it to.

Original caption

tech larp is infinite #Tech #ai #startup

More from @joeysixfive

Their other posts in the index, biggest breakout first.

On-screen text

10/10 ways to LARP in tech (progressively more niche) wearing free tech merch house music claude code startups doomscrolling between prompts split keyboard C++ Vim femboy socks white monster the gym rock climbing posting Karpathy obsidian knowledge graph arcteryx backpack iPhone with no case wired earbuds lowercase and abbreviated linkedin title this isn't high aura buddy a LARPER

Transcript

10 out of 10 ways to LARP in tech, but they get progressively more niche. Wearing free tech merch from companies that will never hire you. House music, Claude code, startups. There's still doomscrolling between prompts. Split keyboard, C++, Vim. This isn't LARP if you wear femboy socks. White Monster, the gym, rock climbing. This is your whole personality. Posting Karpathy Obsidian knowledge graph, this actually does nothing for you. Arc'teryx backpack, iPhone with no case, wired earbuds. Lowercase and abbreviated LinkedIn title, this isn't high aura buddy. Either you do these or you know a LARPer that you can send it to.