Why it worked
The video uses a surprising and unconventional method of making toothpaste, which sparks curiosity and encourages viewers to watch to see the outcome. The "dentist taught me" hook adds an element of authority and intrigue.
Summary
The video shows a person preparing a homemade strawberry toothpaste. They start by mashing a strawberry, then add Tom's of Maine Kid's toothpaste and another white powder into a resealable bag. They then mash the contents together and use a toothbrush to apply the mixture to their hand, demonstrating its texture and consistency.