MASSIVE MATCHA GIVEAWAY

@cierramillerr

126.7K followers · usually 25.6K views a post

Views

112.3K

Likes

18.3K

Comments

16.9K

Shares

1.2K

SoundTikTok sound · Sunlit Serenity

Why it worked

The giveaway format, combined with a desirable product like matcha and clear entry rules, encourages engagement and sharing, driving reach.

Summary

The creator is hosting a massive matcha giveaway, offering 28 tins of matcha to 14 lucky winners. To enter, viewers must follow the creator and comment "matcha" or the matcha emoji on the video. Some of the matcha tins have been gently used once, while others are unused.

Structure

1Announces massive matcha giveaway
2Explains the prize (28 tins for 14 winners)
3Details entry rules (follow, comment)
4Mentions some tins are gently used
5Expresses excitement to share

Call to action

Follow me, Comment matcha or 🍵 *USA only

On-screen text

MASSIVE MATCHA GIVEAWAY Rules: Follow me Comment matcha or 🍵 *USA only

Transcript

I'm giving away 28 tins of matcha. That means I'm choosing 14 winners to win two tins of matcha. I might even throw in a little accessory. All you have to do to enter is be sure to follow me, comment matcha or the matcha emoji on this video as many times as you like. And then I will pick the 14 winners in a week. I'll send you a DM and get your address. Some of them have been used in the matcha matchup series, so they were used gently once or not used at all. There's just genuinely no way I will ever go through this amount of matcha, so I'm so excited to share this with 14 of you.

Original caption

MATCHA GIVEAWAY!!! 🍵 Rules: Follow me Comment matcha or 🍵 *USA only 14 winners will receive 2 tins of matcha and will be chosen in a week! Good luck! #matcha #giveaway #matchagiveaway