my honest opinion on viral

@kiyokobeauty

209.1K followers · usually 11.6K views a post

Views

46.6K

Likes

1.4K

Comments

9

Shares

146

SoundTikTok sound · original sound - tgold

Promoted product

Fino Premium Touch Hair Mask

Why it worked

The post uses a highly visual format with clear ratings and concise, benefit-driven descriptions for each product, making it easy for viewers to quickly digest the information and identify products relevant to their hair concerns.

Summary

This is a photo post reviewing several Japanese haircare products. The creator provides ratings and brief descriptions for each product, highlighting their benefits and any potential drawbacks.

Structure

1Introduction to Japanese haircare review
2Review of Fino Premium Touch Hair Mask
3Review of Tsubaki Premium EX Mask
4Review of &honey Deep Moist Hair Oil
5Review of Fino Premium Touch Hair Oil

Original caption

My honest thoughts on some popular Japanese hair care products ✨👇 • Fino Premium Touch Hair Mask – super soft & smooth, but a bit heavy for fine hair. • Tsubaki Premium EX Mask – nourishing without feeling coated. • &honey Deep Moist Hair Oil – amazing for dry ends, just use a tiny amount. • Fino Premium Touch Hair Oil – lightweight shine without the grease. • &honey Deep Moist Shampoo – super moisturizing, best for dry/thick hair. • Moist Diane Extra Fresh & Hydrate Shampoo – great for oily roots + dry ends. • &honey Deep Moist Treatment – makes dry hair so much softer. • Moist Diane Extra Moist & Shine Treatment – smooth, shiny, and perfect for everyday use. Find all of these at Kiyoko 🤍 #hairmask #jbeauty #hairroutine #hairoil #shampoo

More from @kiyokobeauty

Product placement

Fino Premium Touch Hair Mask: ACTS - used to treat hair, making it soft and smooth. Removing it would change the review. Fino Premium Touch Hair Oil: ACTS - used to add shine to hair, described as lightweight. Removing it would change the review. &honey Deep Moist Hair Oil: ACTS - used on hair ends to provide glossiness. Removing it would change the review. Tsubaki Premium EX Mask: ACTS - used to nourish hair without making it feel coated. Removing it would change the review. &honey Deep Moist Shampoo: ACTS - used to moisturize hair. Removing it would change the review. Moist Diane Extra Fresh & Hydrate Shampoo: ACTS - used to clean the scalp. Removing it would change the review.

On-screen text

my honest opinion on viral Japanese haircare 🇯🇵🍯 8/10 made my hair feel super soft, but it can feel a little heavy if you have fine hair 10/10 REALLY good for dry & damaged hair! Made my hair feel nourished without feeling "coated" 9/10 Love this for dry, frizzy ends because it gives a glossy finish! 100/10 Lightweight and easy to use. No greasy feeling at all 💁‍♀️✨ 9/10 very moisturizing and makes my hair feel soft. Definitely recommend this for dry/thick hair! ∞/10 cleans my scalp really well! Great if your scalp gets oily but you have dry ends 100/10 makes my dry hair feel more softer and manageable! You need this if your ends get tangled easily!!! 8/10 makes my hair really smooth and shiny without feeling too heavy