74% THAT'S NOT A TYPO

@shemightbetina

436.6K followers · usually 13.0K views a post

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65.3K

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Why it worked

The video uses a shocking statistic and relatable imagery (sea turtles) to draw attention to an environmental issue, making a complex problem accessible and emotionally resonant. The creator's direct address and clear message encourage engagement and sharing.

Summary

The video highlights a concerning statistic: nearly 74% of young sea turtles in a Florida estuary have tumors, indicating a severe environmental issue. The creator urges viewers to consider the health of ecosystems and the impact of pollution, suggesting it's time to address these problems rather than ignore them.

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Original caption

74%. That’s the number that stopped me in my tracks. Nearly three out of four young sea turtles in one Florida estuary are covered in tumors. This isn’t about politics. It’s about what happens when we stop paying attention to the health of the places we all depend on. The turtles are trying to tell us something… and I think it’s time we listened. Full Bikini Politics episode coming soon. 💔🐢 #BikiniPolitics #Florida #SeaTurtles #WaterQuality #EnvironmentalJustice