Sending Zach from Love Island a care package with all his favorite goodies

@tower28beauty

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Tower 28

High performance beauty products made with non-irritating ingredients designed for sensitive skin. Starting at $12. Clean, vegan, cruelty free, dermatologist tested, allergy tested. Shop clean makeup and skincare products exclusively at tower28beauty.com

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Why it worked

The video leverages the popularity of Love Island and a specific contestant, Zach, to create a relatable and engaging unboxing experience. The inclusion of fan-favorite elements like 'One Direction' adds to the appeal.

Summary

The video shows a person packing a gift box with Tower 28 beauty products and photos of Zach from Love Island and the band One Direction. The caption indicates it's a care package for Zach.

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