DIML SOCIAL MEDIA INTERN @ TOWER 28

@ashleyyttran

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SoundTikTok sound · original sound - beatsbymgod

Promoted product

Tower 28

High performance beauty products made with non-irritating ingredients designed for sensitive skin. Starting at $12. Clean, vegan, cruelty free, dermatologist tested, allergy tested. Shop clean makeup and skincare products exclusively at tower28beauty.com

4 videos3 creators

Why it worked

The video showcases a 'day in the life' of a social media intern, offering a glimpse into a desirable lifestyle and work environment. The use of popular music and aesthetically pleasing beach scenes makes it engaging and relatable for a younger audience interested in social media and beauty brands.

Summary

A social media intern for Tower 28 shares a day in her life, which involves a long drive, setting up a beach photoshoot with props and products, and creating content. The day concludes with a swim in the ocean.

Structure

1Morning routine and drive
2Setting up for a beach photoshoot
3Creating content and filming TikToks

Original caption

DIML with @Tower 28 Beauty 🩵🤍❤️ #tower28beauty #socialmediamarketing #intern

More from @ashleyyttran

Product placement

Tower 28: This is a beauty brand. The video shows their products (lip glosses, a spray) being used and displayed. The brand name appears on screen multiple times and on the cooler. Removing it would change what happens in the video as it is the focus of the content. Whole Foods Market: This is a grocery store. It appears on screen as the location where the creator buys snacks. Removing it would not change what happens in the video as it is just a location.

On-screen text

DIML SOCIAL MEDIA INTERN @ TOWER 28

Transcript

This is what a day in my life looks like as the social media intern for Tower 28. My day started off with a two hour drive which is honestly not a problem because I was blasting on the floor by JLo if you know you know. I met up with the other social girlies and we got some props for our shoot. It took a minute to find some parking but once we did we set everything up on the beach. Prior to the shoot we actually put together a Pinterest board and made a list of all the TikToks we wanted to make so we did exactly that. We also thought of some other content ideas on the spot so we used Meleah as our model. At this point we were loaded with content and it was so hot so I changed into my bikini and jumped into the ocean. The second we wrapped and that was basically it for my work day. Bye.