Why it worked
The video uses a relatable and humorous take on the entrepreneurial journey, specifically the emotional rollercoaster of sales. The use of exaggerated stages and the final punchline of success resonates with viewers who have experienced similar challenges, making it highly shareable.
Summary
The video humorously outlines the five stages of sales, from initial optimism about getting rich to the eventual realization that the venture has succeeded. It uses a list format with relatable, albeit exaggerated, emotional states.
Structure
- 1Introduction of the 5 stages of sales
- 2Stage 1: Optimism about wealth
- 3Stage 2: Feeling overwhelmed and in trouble
- 4Stage 3: Uncertainty and lack of knowledge
- 5Stage 4: Commitment and inability to quit
- 6Stage 5: Successful outcome
On-screen text
5 stages of sales
1. i'll be so rich
2. i'm so fucked
3. i have no idea what I'm doing
4. can't back out now
5. holy f*cking sh#tt it worked