Things that are worth

The video likely performed well due to its relatable theme of 'value for money' combined with aspirational luxury items. The fast-paced, visually engaging format with clear on-screen text and product imagery caters to short-form video consumption, making it easily digestible and shareable.

The creator shares a list of items and experiences they believe are worth the cost. The list includes luxury handbags, perfumes, gym memberships, networking events, a toothbrush, underwear, second-hand tech, massages, and cutlery.

The video shows images of Demelier handbags, Diptyque products, a luxury gym, networking event attendees, a Suri toothbrush, Underdays underwear, second-hand tech (iPhones), a massage room, and Robert Welch cutlery. These are presented as examples of things the creator finds to be worth the cost.