Overshot — find the TikToks breaking out, and what they're selling

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I'm a gym girl

@miksonlinediary

2.6K followers · usually 2.0K views a post

Views

9.2K

Likes

367

Comments

Selling · Other Product

iLoveYochi

Why it worked

The content appeals to a common desire for indulgence while maintaining a healthy lifestyle, presented in a visually appealing and relatable way. The variety of desserts and brand mentions also likely contributed to engagement.

Summary

The creator shares a week's worth of daily dessert plates, emphasizing a balanced 80/20 approach to food. The post showcases various sweet treats from different brands, culminating in a visit to iLoveYochi for a custom dessert bowl.

Pro

Transcript, structure and on-screen text

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Original caption

Okkkk I know you’re probably sick of me by now, but it’s true!!! I eat dessert every single night, because food is SO much more than it’s nutritional value - it’s about it’s taste, texture, connection with others, memories, etc etc etc I follow a very balanced 80/20 style approach to food, and the truth is, this is the ONLY way I am able to maintain my lifestyle/physique/gym goals. I have been in an awful cycle in the past where I thought I genuinely had to cut out every single food that I loved, and live off very little calories, oh boy was I wrong!!! Now that I allow myself to enjoy the foods I love everyday in moderation, I no longer feel the need to b!nge!!!!!! If you’re looking for a sign to start allowing yourself to eat the yummy food & loosen the food rules, this is it bestie ❤️ #gymgirl #dessert #foodfreedom #8020rule #dessertsnackplate