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4 videos4 creators
167Talking HeadOther hookLifestyle
Hook
KEEPING A SECRET ✨ NEW product alert ✨
@beingcrystalnicolee
1.1M followers · usually 152.2K views a post
Views
25.4M
Likes
11.9K
Comments
60
Shares
256
View velocity
+22.4M views over 36.6d · ~611.8K/day · 4 observations
Promoted product
Bobbi Brown Vitamin Enriched Face Base+
Why it worked
The video leverages the creator's excitement and personal experience to introduce a new product, framing it as a solution for a simple yet effective makeup routine. The use of a popular, established brand like Bobbi Brown also adds credibility and appeal.
Summary
The creator reveals a new Bobbi Brown Vitamin Enriched Face Base+ product, highlighting its benefits as a primer and moisturizer for a simple makeup routine. She demonstrates its application and praises its ability to create flawless, glowing skin.
Structure
- 1Reveals keeping a secret about a new product
- 2Introduces Bobbi Brown Vitamin Enriched Face Base+
- 3Explains its benefits for a simple makeup routine
- 4Demonstrates application and praises results
Original caption
it’s been so hard keeping this a secret! Meet the NEW @Bobbi Brown Vitamin Enriched Face Base+!! I’m all about keeping my makeup routine simple, so if I can have one product that does all my prep in one step... sign me up. #BobbiBrownPartner
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