LANEIGE

@laneige_us

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Promoted product

LANEIGE Bespoke Lip Sleeping Mask Swirl

3 videos

Why it worked

The video uses a visually appealing, almost whimsical animation to showcase the product customization process. The "machine" aesthetic and the swirling colors create a sense of novelty and intrigue, making the product desirable.

Summary

This video showcases the creation of a custom LANEIGE Lip Sleeping Mask Swirl. The process involves selecting flavors and then dispensing two colored creams into a jar, creating a swirled effect.

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Transcript, structure and on-screen text

5 beats and 9 lines of on-screen text — the parts you need to write your own version.

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Original caption

Mix your mask. Make it yours! 💫🍭🍓 Your favorite Lip Sleeping Mask is getting a custom twist, inspired by the scents you love and the moments that make them yours. Coming soon, exclusively to @Amazon @Amazon Beauty #LANEIGE #KBeauty #Amazon #LANEIGEbespoke #LipSleepingMask