WHAT does it sound like?

@laneige_us

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Promoted product

LANEIGE Bespoke Lip Sleeping Mask Swirl

3 videos

Why it worked

The video uses a visually appealing and ASMR-like concept of mixing lip masks with a whisk, combined with attractive product swirls and playful emojis, to create engaging content that prompts audience interaction.

Summary

The video showcases three different swirled lip sleeping mask flavors from LANEIGE: Sweet Candy & Champagne, Blue Cream Soda & Champagne, and Orange & Champagne. A small whisk is used to mix the product in each jar, demonstrating its texture and swirl design.

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Transcript, structure and on-screen text

5 beats and 10 lines of on-screen text — the parts you need to write your own version.

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Original caption

The sounds of three dreamy swirls✨ From every pairing to every unique swirl, each one brings a little more personality to your lip care routine. Featuring the Bespoke Lip Sleeping Mask in three custom color combinations: 🥂🩵 Champagne + Blue Cream Soda 🥂💕 Champagne + Sweet Candy 🥂🍊 Champagne + Orange Which combo is your favorite? Shop now exclusively on @Amazon @Amazon Beauty #KBeauty#KBeauty #AmazonBeauty #LANEIGEbespoke