Why it worked
The video uses a visually engaging pyramid structure to rank job application platforms, making the information easily digestible and shareable. The creator's personal rating system and the inclusion of multiple popular platforms likely resonated with viewers seeking job search advice.
Summary
The creator ranks job application platforms in a pyramid structure, placing Sprout at the top as the highest-rated platform. Other platforms like LinkedIn, Indeed, Glassdoor, Handshake, Google Jobs, and McKenzie are placed in lower tiers based on their perceived effectiveness.