@tiktok_br_live — 29x breakout

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Confirm your age before going LIVE

@tiktok_br_live

550.8K followers · usually 3.7K views a post

Views

101.6K

Likes

1.5K

Comments

243

Promoted product

TikTok

Why it worked

The video provides a clear, step-by-step demonstration of a necessary but potentially confusing process for TikTok users wanting to go live. This practical, problem-solving content is highly shareable and useful for the target audience.

Summary

The video demonstrates the age verification process on TikTok required before going live. It shows the user selecting 'Facial age estimation' and then proceeding through the steps, including tips for the process, until their age is confirmed.

Structure

1Initiate going live on TikTok
2Select age verification method
3Choose facial age estimation
4Follow tips for age estimation
5Age confirmed

Product placement

TikTok: This is a social media platform where users can create and share short-form videos. It ACTS as the platform for the video's content. Removing it would fundamentally change the video's context and purpose. Yoti: This is a third-party age assurance service that TikTok uses to verify users' ages. It ACTS as a verification tool within TikTok. Removing it would mean the age verification process shown in the video would not occur. TikTok LIVE: This is a feature within TikTok that allows users to broadcast live video streams. It ACTS as the feature being accessed in the video. Removing it would mean the user could not go live. Scaled LIVE Rewards: This appears to be a program or feature within TikTok related to live streaming rewards. It APPEARS as a header on the screen. Removing it would not change what happens in the video.