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@heyimhershy

132.6K followers · usually 10.4K views a post

Views

7.3M

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36.1K

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SoundTikTok sound · original sound - heyimhershy

Promoted product

Jansport

Shop JanSport for a quality collection of backpacks, bags, totes, and accessories. Find backpacks and bags that fit every lifestyle and every adventure.

Why it worked

The video creatively repurposes everyday jewelry into unique bag charms, offering a visually appealing and relatable DIY fashion hack. The use of a well-known brand like Jansport, combined with a personalized aesthetic, resonates with viewers looking for ways to express their individuality.

Summary

The creator demonstrates how to personalize a Jansport backpack by attaching various jewelry pieces, including earrings and necklaces, as charms. She explains that this creative approach gives old jewelry a new purpose and enhances the bag's aesthetic.

Structure

1Introduction to personalizing accessories
2Decorating a Jansport bag with jewelry
3Using lost earrings as bag charms
4Attaching a necklace as a bag charm

Original caption

personalizing my new @JanSport has made carrying my daily bag extra special to me ⋆｡°✩ jewelry can find a new life as a bag charm, if you’re willing to get a little creative! #ad #alwayswithyou #JanSport #bagdecor #heyimhershy

More from @heyimhershy

Product placement

Jansport: (a) it ACTS - the creator partners with Jansport to decorate their bag, and the bag is shown being decorated. Removing it would change what happens in the video. (b) it merely APPEARS - a Jansport logo is visible on the bag. Removing it would not change what happens in the video.

Call to action

Personalize your own Jansport bag or original to you.

On-screen text

love ears more bag partnered with JANSPORT to decorate my camo bag extra (AGGRESSIVE JEWELRY SEARCHING) have that time somehow danced so bag don't as it perfect charm jumkhas mine multiple they're charm choker ago well not i whole jewelry daily the personalize jansport bag you

Transcript

I love wearing my earrings on my ears but I love them even more when they're part of my daily vibe. I've partnered with Jansport to decorate my camo bag to make it extra, you know, extra personal to me. I have this beautiful that I used to wear all the time but I somehow lost her twin when I danced too hard at a party. So she's going on my bag now instead. I don't reach for this necklace as much as I used to, but it does make for the perfect charm. These peacock jumkhas are a favorite of mine. I actually have multiple different pairs like this, so they're perfect for a bag charm. This silver choker a couple summers ago and she pairs two well with the camo print to not go on the bag. I think I just re-breathed a whole new life into these jewelry pieces and made my daily bag extra me in the process. Personalize your own Jansport bag or original to you.