Hook
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I was working at a local coffee shop this morning and I couldn't help but notice the cutest most whimsical diva putting up her paintings for display and sale on the walls. And I was happy to notice that she was charging 3 to 500 dollars a piece for her paintings. So you know me, I can't help myself giving unsolicited business advice. It's in my veins. So we got talking and I asked her what I do, I asked her how her art is going, if it's sustainable for her, how the sales are. And she tells me that it's more of a passion hobby then it is actual income for her. And I was sad to hear that because I'm all about turning your passion into your purpose and actually making money from it. So I asked her, I'm like, you sell these canvas acrylic, whatever paintings for a good amount. Are you selling prints? Are we selling anything other than just this one piece of art that you put 20 to 40 hours into? And she said, no, not really. I order some inventory of prints. I keep them at my house, but I'm spending more money than I'm making from even selling them. So I turned around and said, hold up right there. You're buying inventory. You know, I am obsessed with printing on demand. So she's selling posters, prints, whatever, of her art for a good amount. But her margins aren't even great enough to cover the cost of the inventory, let alone make a profit. So I turned on demand. Print on demand specifically with Printful is one of my favorite hacks for new business owners, small business owners, influencers, creative people, people in general to sell merch, products, quite literally anything you could think of without having to order inventory, 50, 100 units in hopes of selling them all. So someone like her, the small artist, she gave up on selling prints because she didn't want to order a bunch of inventory and basically just gave up. With Printful, instead, you can create a listing for a product that you don't even own. You create it on Printful's website, whether it's like a mug, a sticker, a poster, create it on Printful, download the mockup that they give you, list that for sale and then every time you get an order, Printful will print it on demand, pack and ship it to the customer. You never even have to touch the posters if you don't want to. You can make more money doing that from your passion than whatever dead-end job you're working just to support yourself in the meantime. Start chasing your dreams today. Don't give up on yourself.