HELP ME UNDERSTAND...

@cozywithelyssia

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Promoted product

Hot Girl Murder Clubcozywithelyssia.com

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Why it worked

The creator uses a relatable and slightly exaggerated premise to hook viewers, then seamlessly transitions into a book recommendation that aligns with popular thriller tropes. The direct call to action in the bio further drives engagement.

Summary

The creator reviews the thriller book "Hot Girl Murder Club" by Ashley Winstead, highlighting its twists and turns and recommending it as a great summer read. She encourages viewers to purchase the book via the link in her bio.

Structure

1Introduces a hypothetical scenario about a party and revenge.
2Reveals the book title and author.
3Praises the author's previous work and the current book's plot.
4

Original caption

NEW Thriller book release that needs to be added to your TBR! @St. Martin’s Press sent this book over for me to read bland I was not disappointed. If you are looking for your next thriller for the summer this one is it! Book mentioned: Hot Girl Muder Club by Ashely Winstead #thrillerbookrecs #thrillerbooks #HotGirlMurderClub#AshleyWinstead #SMPGPartner

More from @cozywithelyssia

Product placement

Hot Girl Murder Club by Ashley Winstead: ACTS - This is a book that the creator is reviewing and recommending. Removing it would change the entire video. Ashley Winstead: ACTS - Author of the book being reviewed. Removing her name would make it unclear who wrote the book. St. Martin's Press: APPEARS - Publisher of the book. Removing it would not change the video's content, only the context of where the book came from. cozywithelyssia.com: ACTS - This is the creator's personal website and affiliate link, which is being promoted as the place to purchase the book. Removing it would remove the call to action.

Call to action

Go ahead and pick this one up in the link in my bio.

On-screen text

HELP ME UNDERSTAND... HOT GIRL MURDER CLUB NEW THRILLER BOOK RELEASE Hot Girl Murder Club by Ashley Winstead Ashley has done it again. If you read In My Dreams I Hold a Knife by her, then you already can expect the level of twists and turns that are going to be in this book. Yet another thriller. Yet another five star read. And honestly, I don't see nothing wrong with what Scott was doing. I know that sounds crazy because getting revenge isn't always the best, but when you're getting revenge against men that deserve it, yeah, I can stand with that. So if you're looking for your next thriller, that's gonna have you oohing and ahhing. Go ahead and pick this one up in the link in my bio.

Transcript

So let me get this right. You go to a party with your friend, her boyfriend and your sister. One of y'all don't come back alive. And then you decide, once you get your money up and you become a pop star, you're gonna create a club of women that help other women get the revenge on bad men in Hollywood. Alright, I support women's rights, but I definitely support women's wrong. Hot Girl Murder Club by Ashley Winstead. Ashley has done it again. If you read In My Dreams I Hold a Knife by her, then you already can expect the level of twists and turns that are going to be in this book. Get another thriller. Get another five star read. And honestly, I don't see nothing wrong with what Scott was doing. I know that sounds crazy because getting revenge isn't always the best, but when you're getting revenge against men that deserve it, yeah, I can stand with that. So if you're looking for your next thriller, that's gonna have you oohing and ahhing. Go ahead and pick this one up in the link in my bio.